Performance of Top 5 Hasbro Games in South America - Q4 2021

In Q4 2021, Hasbro's top games on a unified platform in South America exhibited diverse performance trends. Here's a closer look at the weekly downloads, revenue, and active users for the top 5 games.

Magic: The Gathering Arena experienced a notable peak in weekly revenue, reaching approximately $18.9K in early November, before dipping to $3.8K by the end of December. Weekly downloads saw a gradual increase, peaking at around 3.2K in the final week of December, while weekly active users remained relatively stable, fluctuating between 23.4K and 24.8K throughout the quarter.

For Transformers: Earth Wars, weekly revenue showed a modest upward trend, peaking at $2.9K in late October. Downloads remained steady with minor fluctuations, reaching a high of 4.1K in mid-October. Weekly active users maintained a consistent range between 14.9K and 16K.

Adventure Escape Mysteries demonstrated significant spikes in both downloads and active users. Weekly downloads surged to 16.8K in early November and saw another peak at 7.9K by the end of December. Weekly active users also rose dramatically, hitting 54.8K in mid-November before stabilizing around 32.5K by the quarter's end. Revenue showed minor fluctuations, with a peak of $2.3K in late September.

Bingo Bash: Live Bingo Games maintained steady weekly revenue around the $1.5K mark, with a slight increase to $1.8K in early December. Downloads remained relatively low but stable, peaking at 263 in early December. Weekly active users displayed minor fluctuations, ranging between 7.2K and 8.9K.

Lastly, Power Rangers: Legacy Wars showed a declining trend in both revenue and active users. Weekly revenue peaked at $2.4K in late September before dropping to $1K by the end of December. Downloads also decreased, from 15.6K in late September to 8.5K in the final week of December. Active users followed a similar trend, falling from 25K in late September to 15.8K by the end of the quarter.

The data presented here comes from Sensor Tower, where more in-depth insights can be found.